Leaving money on the table by only offering 1-on-1 coaching?

Effortlessly Grow Your Fitness Coaching in a Passive Income Machine in Less than 24 Hours - for FREE

Get a fully customizable fitness book, backed by science (1267 Scientific Studies) and easily rewritten in your style and voice with hidden AI prompts – No Writing Required – Start selling NOW

If you keep doing what you are doing, here's what happens:

Lost Income: Relying solely on 1-on-1 coaching means you’re leaving a ton of money on the table. You’re missing out on creating a passive income stream and hitting the limits of your time and capacity.


Limited Client Reach: You’re reaching fewer people, and clients who aren’t ready for the high cost of personal coaching are slipping through the cracks.


Broken Sales Funnel: Without an entry-level product like a book, you’re losing huge chunks of money. You’ll lose potential clients who could have easily moved up to your higher-ticket services after experiencing something affordable and accessible.


Time-Consuming Efforts: You’re stuck grinding for every new client, instead of scaling your expertise with a book that works for you passively—bringing in revenue without constantly having to put in more time and effort.


The Blueprint

This book is just 79 pages long and can be knocked out in under 90 minutes. And it’s packed with everything your clients need to lose weight without all the nonsense.


It’s a flexible dieting approach—whether they want to count calories or not.


Based on 1267 scientific studies, this blueprint lets them design a diet that fits their preferences, personality and lifestyle.


It’s all about giving them the freedom and control to lose weight sustainably, on their own terms.


Imagine this: In less than 24 hours you’ll have your very own personalized book with YOUR own name on it that will:

Unlock a Goldmine of Passive Income: Transform your expertise into a money-making machine with a fitness book that generates income 24/7—even while you sleep!


Skyrocket Your Client Reach: Capture a vast audience with an irresistible, affordable fitness book that opens the door to countless potential clients who aren’t ready for pricey coaching.


Supercharge Your Sales Funnel: Turn curious readers into loyal clients! Your book is the secret weapon that guides clients from free content to high-ticket coaching, maximizing your revenue.


Establish Unshakeable Authority: Become the go-to fitness expert in your niche! A professionally published book elevates your credibility, attracting clients eager for your guidance.


Offer Unbeatable Value: Ditch the ongoing subscription fees of Apps! A one-time investment in your fitness book provides clients with unparalleled value, making it a no-brainer purchase.


Enjoy Long-Term Revenue Stability: Forget about fleeting trends! Your fitness book remains a timeless asset, providing you with a consistent stream of income for years to come.


Keeps your name in the head of the client: A captivating fitness book will keep your name top-of-mind and enhance your brand visibility.


Stand Out in a Crowded Market: Become a beacon in the fitness world! Offering a unique, personalized fitness book sets you apart from competitors and draws clients to your services.


Attract Endless New Leads: Turn your book into a lead-generating powerhouse! Watch your client base grow as curious readers flock to your coaching services.


Elevate Your Online Presence: Unleash your marketing potential! Leverage your book for powerful social media campaigns and email marketing, driving traffic to your coaching services.


Open Doors to Exciting Speaking Engagements: Capitalize on your published authority! Gain access to speaking gigs, podcasts, and interviews that showcase your expertise to wider audiences.


Forge a Powerful Personal Brand: Turn your story into a brand! A captivating fitness book solidifies your identity and resonates with clients, setting you apart in a saturated market.


Empower Your Clients Like Never Before: Transform lives with knowledge! Your fitness book equips clients with the tools they need to take charge of their fitness journeys confidently.


Create Profitable Networking Opportunities: Expand your connections! Publishing a book opens doors to collaborations with industry leaders and influencers, boosting your visibility.


Streamline Your Coaching Process: Revolutionize your coaching! A fitness book provides essential information that saves you time, allowing you to focus on what you do best—coaching!



What the Professionals say:

"Full of passion, knowledge and honesty. Based on an impressive amount of literature research. Still, Erik Hans keeps it simple and guides you through the whole process."



Martijn de Groot

Researcher & Manager Radboud University Health Innovation Labs


"Stellar work! The research is extremely comprehensive and yet the method is so flexible and simple."



Aranka Dol

Obesity & Emotional Eating Researcher


"A no-bullshit approach with a simple and refreshing evidence-based perspective. You'll never need another 'diet' again after this."



Wallace Camargo

Physiological scientist & Personal Trainer

"If you want to lose weight YOUR way and still enjoy life to the fullest, this is the answer. So much eye-opening and science-backed information mixed with practical advice."



Thea Kooiman

Physiological scientist & Lifestyle Coach


Hey there, my name is Erik Hans...


Applied Psychologist, former fat kid & former weight loss coach

I’ve started my own weight loss journey when I was 16 years old and 108 kg (239 lbs). As my waistline diminished, my interest in weight loss skyrocketed.


In my study of Applied Psychology, I came in contact with something that would change my life forever…



Scientific Research

Scientific research became my tool for uncovering the truth in the billion-dollar diet circus that has its fair share of clowns.


Little by little, it became clear to me that weight loss is much simpler than most ‘experts’ make it out to be. All the rules and restrictions weren’t based on solid evidence. It was utter crap.


Somewhere along the way I decided to write a book I wish I had when I wanted to get in better shape.


After finishing my first book about weight loss in 2018, people asked me to coach them. And I always thought that I wanted to be a coach.


But after a while, my motivation level plummeted. It took me years of trial-and-error and self-reflection to discover that coaching didn’t make me happy.


Writing and Researching make me feel ALIVE

Coincidentally it are the things that I do best that make me feel alive and in the flow: writing and researching a new fitness & health book.


However, after this revelation, it still took a couple of years to build a new business. I’ve experienced some hardships that took its toll on me, which impacted and delayed the whole process.


Now, with better personal times and the advantages in AI, I’m able to help fitness coaches who don’t have the time and/or skills to write their own book from scratch.


While reaching as many struggling dieters as possible with honest information that can make their weight loss journeys as fast, easy and sustainable as humanly possible.